IIM Ahmedabad Professor Arvind Sahay to speak on neuroscience & OOH in OAC 2022
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IIM Ahmedabad Professor Arvind Sahay to speak on neuroscience & OOH in OAC 2022
21/06/2022
IIM Ahmedabad Professor Arvind Sahay to speak on neuroscience & OOH in OAC 2022
Media 4 Growth
Application of neuroscience in marketing and advertising gives brands and agencies deep insights into customer needs, motivations and preferences that arguably traditional research methods can’t reveal.