Executive Education

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Displaying 1 - 13 of 13 Matching Programs

Doing Business with Government

The government, at all levels, has a significant role to play in the country’s polity, economy, society as well as the markets and industry. While growing the economy is key, one of government’s top policy priorities is social welfare through delivery of public goods.

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  • 11 Jul 2022 to 15 Jul 2022
  • In Person
  • IIMA Campus
  • 140,000

Administrative Leadership and Good Governance

The need for good governance is being felt more than ever in the current scenario in the country and abroad. Whether it is a government or a quasi-government or a corporate establishment, prevention of corruption and unethical practices is a priority.

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  • 13 Jul 2022 to 15 Jul 2022
  • In Person
  • IIMA Campus
  • 100,000

Designing Effective Public Policies: Blending Design Thinking, Behavioural Insights, and Futures Thinking

It is a stylized fact that the policymaking process is bounded by context and politics. Policymakers and public managers are rarely conceived as “designers” in the same sense as product or service designers.

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  • 25 Jul 2022 to 29 Jul 2022
  • In Person
  • IIMA Campus
  • 126,000

Pricing for Profit

Given that a small increase of 1% in realized prices can lead up to a 11% increase in profits, getting the right price point and then rolling it out well is naturally important.

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  • 16 Aug 2022 to 20 Aug 2022
  • In Person
  • IIMA Campus
  • 150,000

Fintech: Business Models, Marketing, Strategy and Tactics

India is one of the fastest emerging FinTech markets, with the highest FinTech adoption rate of 87%, as against the global average of 64%.

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  • 12 Sep 2022 to 16 Sep 2022
  • In Person
  • IIMA Campus
  • 126,000

Marketing Tools for Digital Media and Platforms

Digital and social media marketing has evolved over the years and has become an integral part of any business.

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  • 19 Sep 2022 to 23 Sep 2022
  • In Person
  • IIMA Campus
  • 126,000

Customer Based Business Strategy

The Need for Change of Focus

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  • 14 Nov 2022 to 16 Nov 2022
  • In Person
  • IIMA Campus
  • 115,000
  • 14 Nov 2022 to 17 Nov 2022
  • In Person
  • IIMA Campus
  • 105,000

Neuroscience in Marketing

Advances in the fields of neuroscience and neuroeconomics are re-defining and enhancing our understanding of how human beings make decisions in general and how consumers make decisions from a marketing perspective.

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  • 05 Dec 2022 to 07 Dec 2022
  • In Person
  • IIMA Campus
  • 120,000

Advanced Data Analysis for Marketing Decisions

The ongoing economic reforms and the globalisation of the Indian economy have led to dynamic and continuous change in Indian markets. Markets are becoming more competitive and diverse. Faced with greater choice, consumers are becoming more demanding.

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  • 12 Dec 2022 to 17 Dec 2022
  • In Person
  • IIMA Campus
  • 150,000

Enhancing Sales Force Performance

Markets are dynamic in nature characterised by intense global competition, pressure on margins, changing customer expectations, fragmented communication channels, and proliferating distribution channels.

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  • 06 Feb 2023 to 10 Feb 2023
  • In Person
  • IIMA Campus
  • 135,000

B2B Marketing

Business-to-business (B2B) marketing strategies are essential for encouraging innovation, increasing sales revenue, assisting in marketing penetration, and aiding in market entry for any organisation.

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  • 06 Feb 2023 to 11 Feb 2023
  • In Person
  • IIMA Campus
  • 150,000

Urban Transportation

Urban transportation plays a key role in urban development. It facilitates the smooth movement of goods and people within cities. As per the 2011 census, the urban population in India in 2011 was 360 million (m), constituting 30 per cent of the total population.

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  • 02 Mar 2023 to 04 Mar 2023
  • In Person
  • IIMA Campus
  • 85,000
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