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3549 items in total found

Working Papers | 2020

Incubation in India – A Multilevel Analysis

Supriya Sharma and Neharika Vohra

This chapter undertakes a multi-level analysis of incubation in India with an objective to assess the landscape of incubation, the role and impact of incubators on startups, and understand challenges faced both by incubators and incubatees. Secondary data from 284 incubators across India and four largest incubator support schemes, survey of 22 incubation centres funded by a support scheme, and in-depth interviews of incubated entrepreneurs were collected and analysed. The purpose, objectives, processes and success metrics of incubators specific to Indian context are discussed. Contributions from this chapter will be useful to researchers, policy makers and incubation champions. The chapter may be of particular relevance to countries that are developing strong startup and incubation ecosystems.

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Working Papers | 2020

A Mathematical Programming Approach with Revenue Management in Home Loan Pricing (Revised as on 20-12-2021)

Goutam Dutta, Sumeetha R. Natesan, Deepika Thakur, and Manoj K. Tiwari

This paper enumerates the benefits of revenue management to the banks and the points to be considered while creating a revenue management and dynamic pricing model. Further it explains the differences in the application of these concepts to the financial sector as opposed to other sectors. We then delve into the method of giving home loans after identifying the major parameters that play a role in it. We formulate a dynamic pricing model for home loans for a bank. The model optimizes the net present value of money available subject to pricing limits, cash flows. It also considers the default probability as a function of interest rate. We then assume different versions of demand function. We consider when demand function is given by a straight line, an exponential function and by rectangular hyperbola. In all the three cases we have demonstrated that the dynamic pricing of home loans does yield better results than the currently used static pricing.

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Working Papers | 2020

Development of Utility Function for Vehicle Insurance: Comparison of Logarithmic Goal Programming Method and Conjoint Analysis Method

Sumeetha R. Natesan and Goutam Dutta

The increase in competition among the vehicle insurance sectors has increased the number of policy options available in the market. This study focuses on the development of a utility function for these policies that will aid policy holders and potential investors in comparing them based on various attributes. A comparison of various vehicle insurance policies can help the customers to compare and choose a vehicle insurance that is suitable to them. Although there are several methods for developing a utility function, in this study, we intend to develop a linear utility model for vehicle insurance policies using two approaches: Logarithmic Goal Programming Model (LGPM) and Conjoint Analysis Method (CAM). We propose to compare the similarities and differences between the results obtained from LGPM and CAM approaches, used for developing the utility function for vehicle insurance policies. We also derive a choice probability of the vehicles insurance policies available in market by developing a multinomial logit choice model. We also study the consistency indicators of the respondents. We will provide useful insights for the use both approaches as research tools.

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Journal Articles | 2019

Celebrity endorsements in emerging markets: Align endorsers with brands or with consumers?

Subhadip Roy, Abhijit Guha, Abhijit Biswas, and Dhruv Grewal

Journal of International Business Studies

This paper investigates country-of-origin (CO) effects as they relate to celebrity endorsements. Across multiple studies in emerging markets, the authors show that consumers’ evaluations depend on the match between (1) celebrity CO and consumer CO (termed consumer CO fit), and (2) celebrity CO and brand CO (termed brand CO fit). If there is a trade-off between consumer CO fit and brand CO fit, the authors identify contingencies (e.g., ethnocentrism levels) that determine which type of CO fit leads to higher evaluations. Furthermore, the authors develop prescriptions for segmentation in emerging markets and specify when these prescriptions differ from those prescribed by prior international business research.

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Journal Articles | 2019

The Punjab National Bank scam: Ethics versus robust processes

Sundaravalli Narayanaswami, Kaushik Dora Hanumantu, and Vidula Worlikar

Journal of Public Affairs

With the rising incidents of corporate scams, it has become imperative to lift the corporate veil to unearth the reasons behind them. As a result, it is of paramount importance to examine the formation of the companies entering into the contract—the executives, directors, and top management. A large-scale scam hit the Punjab National Bank (PNB) in India recently with huge implications on its financial position and credibility. It is inferred through this work that violation of checks and balances led to the huge scam. Following this scam, several banks have initiated measures to prevent and early detect such manipulative practices. Banks have incorporated stringent verification of all stakeholders involved in any transaction and do not completely rely anymore on the Society for Worldwide Interbank Financial Telecommunications system. The Reserve Bank of India, as the apex governing body of all banking agencies in India, has also started taking measures to ensure that monitoring and control mechanisms are strong and robust. Finally, we present the way forward to prevent malpractices in the corporate world and the ethical implications in the society. Although any organization, especially, a public service organization does not allow any perpetrators into its systems, loopholes might exist that its internal or external stakeholders take advantage of. While emphasizing the needs for robust monitoring and audit processes to prevent violation by perpetrators, it is interesting to note that the same monitoring processes have brought out the scam to open for legal scrutiny, specifically at PNB.

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Journal Articles | 2019

Reforming agricultural markets in India: A tale of two model Acts

Sukhpal Singh

Economic & Political Weekly

The union Ministry of Agriculture and Farmers’ Welfare had prescribed a model Agricultural Produce Marketing Committee Act in 2003. The state-level adoption of the act has been tardy and varied in terms of both the magnitude and content of agricultural market reforms. Yet, the ministry under the current central government has come up with another model act, the Agricultural Produce and Livestock Marketing (Promotion and Facilitation) Act, 2017, supposedly an improvement over the 2003 act. Among other things, the provision that has grabbed much attention is the removal of contract farming from the APMC domain to a separate model act of Agricultural Produce and Livestock Contract Farming and Services (Promotion and Facilitation). Analysing these draft acts, the paper finds that both the model acts suffer from serious conceptual lacunae that have implications for their application and governance, and, consequently, for inclusive and sustainable agricultural development.

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Journal Articles | 2019

Community and collective organisations for sustainable agricultural development in India: Experience, challenges, and policy.

Sukhpal Singh

International Journal of Agricultual Economics

The paper reviews and examines the performance of various community and collective institutions across agricultural and allied sectors and regions to determine the factors in their performance and sustainability. These range from water users’ associations, co-operatives and self-help groups to producer companies. It examines the dynamics of their working and performance and their local level livelihood impact based on review of literature, case studies, and inferences. It dwells on the major policy and practice challenges faced by these community entities and concludes by identifying policy and practice relevant lessons for promoting such institutions for inclusive and sustainable agricultural development in India.

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Journal Articles | 2019

Developing an emic scale to measure ad-evoked nostalgia in a collectivist emerging market, India

Subhadip Roy, Varsha Jain, Altaf Merchant, and John B Ford

Journal of Business Research

Although there has been recent interest in the measurement of advertising-evoked nostalgia, the dimensionality and generalizability of the related scales are restricted to the national/cultural boundaries of Western nations. In the present study, we develop an emic scale to measure ad-evoked personal nostalgia in an important emerging economy, India, refining and purifying the scale with seven separate studies (with a combined sample size of 1823). The resulting scale contains five dimensions: past imagery, physiological reactions, positive emotions, negative emotions and collective nostalgia. In the present study, we follow rigorous scale development procedures, and we also go beyond by comparing the effectiveness of our emic scale with a previous scale developed in France (etic), and subsequently we test our measure in another (culturally-congruent) market – Bangladesh. Our study emphasizes the need for culture-specific measures (emic), and we present important theoretical and managerial insights.

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Journal Articles | 2019

Understanding the structural characteristics of a firm's whole buyer–supplier network and its impact on international business performance

Amalesh Sharma, V. Kumar, Jun Yan, Sourav Bikash Borah, and Anirban Adhikary

Journal of International Business Studies

Building on the network theory and the concept of organizational ambidexterity, we investigate the impact of structural characteristics of a firm’s whole buyer–supplier network: network density, betweenness centralization, and average clustering coefficient on its international business (IB) performance. We also explore the moderating roles of average path length and PageRank centrality. Using a manually-collected dataset and a robust empirical methodology, we find that, while network density is negatively related, betweenness centralization and average clustering coefficient have an inverted U-shape and a U-shaped relationship with IB performance, respectively. We also find significant moderation effects, and, in the process, we show the economic importance of firms’ whole buyer–supplier network to their IB performance. We contribute to the international business and whole buyer–supplier network literature.

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Journal Articles | 2019

Leveraging service recovery strategies to reduce customer churn in an emerging market

Sourav Bikash Borah, Srinivas Prakhya, and Amalesh Sharma

Journal of the Academy of Marketing Science

Building on the properties of emerging markets, we investigate how a firm should align its service recovery strategies with different types of service failure to reduce customer churn in an emerging market. Using resource exchange theory and a multi-method approach, we show that the conventional wisdom related to service recovery needs to be reevaluated in emerging markets. Our results show that process failures lead to a higher likelihood of customer churn compared to outcome failures in emerging markets. Investigating service recovery mechanisms, we find that compensation is more effective in recovering from process failures than in recovering from outcome failures in emerging markets. Similarly, employee behavior has a stronger impact on mitigating the ill effects of process failures than those of outcome failures. The study contributes to the literature on service recovery and resource exchange theory and provides managerial insights for the effective management of customer churn due to service failures in emerging markets.

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