Programme Curriculum
The ePGD-ABA is a 16 months diploma programme offered by IIMA. The programme offers a carefully thought out mix of courses on tools and techniques for data visualization, modelling and analysis of varieties of data of different sizes; machine learning algorithms, cloud computing, and finally, the domain specific applications of data analytics in Marketing, HR, Finance, Operations and Public Policy
The programme delivery is a mix of online, and on campus sessions. The programme is targeted towards working professionals with at least two years of experience preferably in the domain of analytics. However, no technical or statistical expertise is required except a desire to learn how to use data for making an impact on your organization
The curriculum is broadly categorized into six modules:
Pre-term
Introduction to R & Python
Basic Statistics and Probability
Basic Linear Algebra
Data: Management, Exploration, and Analysis
Business Analytics in the Real World, Problems and Data
Probability and Statistics using R and Python
Data Visualization using Tableau
Big Data Management
Data Analysis: Methods and Models
Regression Analysis
Time Series Analysis
Panel Data Analysis
Categorical Data Analysis
Bayesian Analysis
Network Analysis
Machine Learning with Big Data
Textual Data Analytics
Applied Causality and Experiments for Business
Optimization Problems in Business
Business Simulation
Model Thinking
Nonlinear Optimization
Analytics: Communication, Ethics, and Organizational Value
Ethics, Privacy, and Data Security
Analytics Communication
Driving Organizational Value with Analytics
Analytics in Business and Management (Electives to be opted)
Marketing Analytics
People Analytics
Finance Analytics
Operations Analytics
Strategy Analytics
Public Policy Analytics
Capstone Project