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Working Papers | 2002

Some Aspects of Organizational Communication in India: An Empirical Study

Dholakia Jigisha

This study, being essentially empirical in nature, is based on primary data relating to Indian organizations. The primary data has been collected through a sample survey based on a questionnaire focusing on the following aspects of organizational communication: (a) Nature of Communication, focusing on the proportion of working time spent in talking and listening and also the perceived extent of non-verbal communication. (b) Communication Content, focusing on the communication of compliments and criticism across levels. (c) Communication Outcomes, focusing on the communication goof-ups and the degree of satisfaction with ones communication dealings within the organization. An attempt has been made in the study to try and examine communication dealings by differentiating between the people working in the Corporate & Academic organizations; and Males & Females. The study highlights significant differences between males and females in terms of several aspects of organizational communication. There are a few differences in some aspects of organizational communication between the people working in the corporate and academic organizations. In most cases, the differences in the given aspects of organizational communication across categories and levels observed in this study seem to corroborate the broad conceptual patterns emerging from the available literature on organizational communication.

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Working Papers | 2002

Role of Intellectual Peoperty Rights in the Benefit Sharing Arrangements: The Case of Bio-resources Development and Conservation Program in Nigeria

Anil K. Gupta

The subject of this case study is the role of intellectual property rights in the benefit-sharing arrangements surrounding the work of the Bio-resources Development and Conservation Programme (BDCP) as a part of the International Cooperative Biodiversity Group (ICBG) in the field of traditional medicine. In particular the role of patents, trade secrets and trademarks are discussed. The case examines, inter alia, a national patent and an "international" patent application under the Patent Cooperation Treaty (PCT), with claims over TK-based pharmaceutical inventions related to the work of the ICBG. Copies of these patents are attached in Annexes 3.4.3 and 3.4.4. Based on these examples, the availability of patent protection is identified as a key requisite for generating benefits to be shared with local practitioners of traditional medicine from pharmaceutical research based on their knowledge. The central role of a Trust Fund established by BDCP for sharing these benefits in monetary and non-monetary form is highlighted. The case study also illustrates the difficulty of balancing the input of various local stakeholders of TK and biological resources, such as traditional healers associations vis-à-vis local community representatives. This is a part of WIPO sponsored study on the role of intellectual property rights in the sharing of benefits arising from the use of biological resources and associated traditional knowledge.

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Working Papers | 2002

Value Addition to Local Kani Tribal Knowledge: Patenting, Licensing and Benefit-Sharing

Anil K. Gupta

The subject of this case study is the role of intellectual property rights in the benefit-sharing arrangements concerning the "Jeevani" drug, which was developed by scientists at the Tropical Botanic Garden and Research Institute (TBGRI), based on the tribal medicinal knowledge of the Kani tribe in Kerala, South India. "Jeevani" is a restorative, immuno-enhancing, anti-stress and anti-fatigue agent, based on the herbal medicinal plant arogyapaacha, used by the Kani tribals in their traditional medicine. Within the Kani tribe the customary rights to transfer and practice certain traditional medicinal knowledge are held by tribal healers, known as Plathis. The knowledge was divulged by three Kani tribal members to the Indian scientists who isolated 12 active compounds from arogyapaacha, developed the drug "Jevaani", and filed two patent applications on the drug (and another patent based on the same plant but for different use). The technology was then licensed to the Arya Vaidya Pharmacy, Ltd., an Indian pharmaceutical manufacturer pursuing the commercialization of Ayurvedic herbal formulations. A Trust Fund was established to share the benefits arising from the commercialization of the TK-based drug "Jevaani". The operations of the Fund with the involvement of all relevant stakeholders, as well as the sustainable harvesting of the arogyapaacha plant, have posed certain problems which offer lessons on the role of intellectual property rights in benefit-sharing over medicinal plant genetic resources and traditional medicinal knowledge. This is a part of WIPO sponsored study on the role of intellectual property rights in the sharing of benefits arising from the use of biological resources and associated traditional knowledge.

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Working Papers | 2002

Gene Patents and the Genetic Resource recognition Fund: Sharing Benefits from Use of Plant Genetic Resources by Agro-biotechnological Inventions and Traditional Agricultural Practices

Anil K. Gupta

The subject of this case study is the role of intellectual property rights in the benefit-sharing arrangements surrounding the gene Xa21 of Oryza longistaminata, a wild rice from Mali, which was isolated, cloned and patented at the University of California at Davis. A specimen of Oryza longistaminata was originally accessed in Mali and transferred to a rice research program in India, where its resistance to bacterial rice blight, one of the most serious rice diseases, was identified. The blight resistant specimen was transferred to the International Rice Research Institute (IRRI) in the Philippines, which determined that the resistance was coded by a single locus called Xa21 and bred the resistance into cultivated rice varieties by conventional breeding methods. One such variety was then acquired by the University of California at Davis, where gene Xa21 was mapped, sequenced and cloned. After a patent application was filed and granted for the cloned gene, a Genetic Resource Recognition Fund (GRRF) was established at UC Davis to share with the stakeholders in Mali and other developing countries the benefits arising from the commercial utilization of the patented gene. This intellectual property-based benefit-sharing mechanism provides that the licensee of the patent over Xa21 shall annually pay a certain percentage of sales of products and derivatives of Xa21 into the GRRF for a specified number of years following the first year of commercialization. The Fund shall be used to provide fellowships to agriculture students and researchers from Mali, the Philippines and other countries where the wild rice is found, so as to build capacity in the donor country. At the time of conclusion of this study, however, no funds had yet been received by the GRRF. There are presently no plans at UC Davis to mainstream this model for accessing biodiversity and sharing benefits with gene donor countries. Within the overall policy of UC Davis and its own claims on such benefits, it remains at the discretion of individual researchers to decide how he or she wants to share the benefits and with whom. Patent US5859339, which forms the subject of this case study, is attached as Annex 3.2.1 of this case study. This is a part of WIPO sponsored study on the role of intellectual property rights in the sharing of benefits arising from the use of biological resources and associated traditional knowledge.

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Working Papers | 2002

Competition, Regulation and Strategy in Industries with Consumer Side Scale and Scope Economies: An Essay in the Context of the Information Technology Industry

Sebastian Morris

The IT industry (both software and hardware) is characterised by `vast consumer side scale and scope economies which are incomparably larger than in other industries with supply side network economies like pipelines or electricity distribution. In IT the supply side economies are also incomparably larger because the marginal cost of an additional unit of the software or hardware especially the former is very small. But its uniqueness arises on the demand side. The interaction of these two economies, in a situation of heightened technological dynamism, imposes a greater degree of contingency, and hence path dependency in the developments in the industry as a whole. In this respect these industries are therefore distinguished from nearly all other prior industries. It makes possible giants line Microsoft and CISCO. Even as they extract significant part of the scale economies in the form of large profits, such firms are competitive in the more relevant dynamic sense. The endogeniety of critical points in the development of the industry implies considerable scope for strategy on the part of such large firms. It also means that inter-firm linkages dynamically develop and thrive even in societies like the US that have been abhorrent of extra-market links, and have had the conceptual space to recognise only two kinds of economic coordination - within firms (managerial hierarchies) and through markets. Path dependency implies that physical clusters in IT have a far stronger economic logic, and the difficulties in the emergence of new clusters are far more severe. Traditional anti-trust like regulation or price regulation is entirely outmoded for the development of these industries. To challengers (countries and clusters) few independent options exist. Strategies with the most potential would involve promoting inter-firm linkages, promoting industries with the least need to be in contact with other firms, in fresh clusters. The effort has to be to lower the time and cost of networking with the dominant cluster. The costs of disassociation are too large even for large countries attempting to have a role in the evolution of IT industries, so that closed-door approaches are almost entirely unworkable.

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Working Papers | 2002

Comments on the Draft Electricity Bill 2001

Sebastian Morris

These comments on the Draft Bill 2001, had been widely circulated in September 2001. Discussions on the Bill have again revived in the media and elsewhere, as the reform of the power sector has made little headway, and there is much concern that something needs to be done. Little progress or changes have been made in the Bill, so that most of the comments made then remain valid. Essentially the Bill is maimed because it is not clear enough, does not lay a path for reform and for the evolution of the sector, and in no way reduces the policy and regulatory uncertainties. While it attempts to bring about open access, that objective would not be realised since cross subsidies are to be loaded on to the transmission charge thereby killing whatever little prospect there is the Bill for a market in power. There is no specification at all of the mode of transmission pricing and the crucial role of transmission pricing is not recognised in the Bill. The Bill does not recognise that cross-subsidies via differential prices would continue to keep open the "price-arbitrage" opportunity (the root of corruption and the source of all ills in the system), so that no real change would be possible. The Bill gives legal status to far too many "authorities" and bodies, some of them quite unnecessary and vestiges of the past. The coordination problems between these are likely to take the system (if ever what is envisaged materialises) far from the optimal. The special opportunity in inter-regional trade in power cannot be realised unless the law limits the barriers to interregional trade. Most importantly the Bill virtually rules out incentive regulation of the modern varieties such as price cap regulation. Through the sub-clauses it brings in cost plus regulation. Cost plus regulation has been particularly problematic in India, and can be expected to bring inefficiencies and cost padding if not regulatory capture.

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Working Papers | 2002

An Exploratory Study of Sales Promotion Activities in Toilet Soap Category: An Insight into Consumer and Retailer Perceptions

Kureshi Sonal and Vyas Preeta

Understanding perceptions of channel members and consumers regarding sales promotion activities enhances the effectiveness of these activities. Widespread usage of sales promotion activities in Fast Moving Consumer Goods (FMCG) sector makes it imperative that manufacturers take into account channel member and consumer perceptions before planning such programmes. In this paper, an attempt has been made to examine the nature of sales promotion activities in toilet soap category in India, study retailer perceptions with respect to these activities and also get an insight into consumer perceptions of these activities. Our findings indicate that with respect to the nature of the schemes, premiums (free gifts) were found to be the most frequently used in both premium and popular toilet soap category, followed by price offs. Retailers perceived price offs to have relatively greater impact compared to any other forms of sales promotion. In line with the retailers perceptions, the findings of consumer perceptions indicated that price offs was the most preferred type of sales promotion. Retailers stated that role of word of mouth and television advertising was very important in providing information inputs to the consumers regarding sales promotion activities. This perception of retailers was supported by the consumer unaided recall of sales promotion schemes which were widely advertised. As the retailer interacts and observes consumers more frequently and closely than the manufacturer, it would be useful for the companies to incorporate perceptions while planning sales promotion strategies.

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Working Papers | 2002

The New MO-MO VARI-SACs Framework: Marketing Strategy and Sustainable Competitive Advantage

Venaik Sunil

The concept of sustainable competitive advantage (SCA) originated in the strategic management literature, in particular, the literature on the resource-based view (RBV) of the firm. Barney argued that to gain sustainable competitive advantage, firms must possess resources and capabilities that have four essential characteristics, namely, valuable, rare, inimitable and non-substitutable. Although the focus of marketing is to gain competitive advantage in the marketplace, there has been little formal and systematic examination of how the marketing mix strategy can be a source of SCA for the firm. The objective of this paper is to study the sources of SCA from the perspective of the firms marketing strategy. The aim is to develop an integrated framework that links the elements of the global marketing mix with the strategic management concept of SCA and the resource characteristics of valuable, appropriable, rare and inimitable.

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Working Papers | 2002

The Data-Correcting Algorithmfor the Maximization of Submodular functions: A Multilevel search in thehasse Diagram

Diptesh Ghosh and Boris Goldengorin

Working Papers | 2002

Data Correcting: A Methodologyfor obtaining near-optimal solutions

Diptesh Ghosh, Boris Goldengorin, and Sierksma Gerard