The area's primary focus is on organizational strategy and the functions of the chief executive. Research and consulting have been undertaken in such areas as managerial communication, management and analysis of competitive forces in industries, business growth and diversification, turnaround strategies, technology transfer, trans-national investments, management of public enterprises, women studies, small enterprises and entrepreneurship. The area plans to undertake major research on the impact of changes in economic policies on corporate ventures.
Important courses offered by the area to PGP and FPM students are on strategy formulation and implementation, new venture management, power and politics in strategy implementation, written analysis and communication, managerial oral communication and strategic management. It also offers a very popular program on strategies for competitive advantage for practicing managers.
The major streams of research and teaching in the Business Policy area are business policy, public enterprise management, international business, communication, entrepreneurship and legal aspects of business. Research interests of the faculty include strategic management, environmental analysis, corporate planning, international business, technology transfer and legal aspects of business and corporate communication. In these topics, a student can concentrate on any one of the following types of organizations or a combination: private sector, public sector, government, agriculture and rural sector, small scale industries, cooperatives, mass communication and educational / research scientific institutions.
Entrepreneurship provides the basic nurturing ground in the process of wealth creation. It has emerged as a separate field in management, taking its roots from disciplines such as Economics, Psychology, Sociology and basic management principles.
The objectives of this course are :
1. to provide a comprehensive understanding of the basic concepts of entrepreneurship.
2. to review and understand the important streams of research in entrepreneurship.
3. to familiarize students with research methodologies.
This course conveys the concept of strategy and its usefulness by exposing students to a variety of organizational situations. It enables students to look at organizations in their totality and appreciate the inter-relationship among different functions.
The course helps students understand the strategy of organizations and thereby enables them to
(1) make or assist in the making of major decisions.
(2) formulate functional policies.
(3) participate in the implementation of corporate strategy.
Covers Firm / environment; Strategies and Resources; Strategies and Values; Business Ethics; Industry Structure Analysis; Evaluation of Corporate Strategy; Strategies for Growth and Diversification; Process of Strategic Planning; Stages of Corporate Development; Strategy Implementation through Structure, Values and Ideologies; McKinsey's Framework; Acquisition of Resources and Competence; Management of organizational Change.
|BUSINESS POLICY AREA FACULTY MEMBERS|
|Primary Faculty Members|
|1||Prof. Anurag Agarwalfirstname.lastname@example.org||Wing 12||+91-79-6632 4916|| |
Ms. Archana Premkumar
|2||Prof. Chirantan Chatterjeeemail@example.com||Wing 15F||+91-79-6632 4946|| |
Mr. George P Mathew
|3||Prof. Mohammad Fuadfirstname.lastname@example.org||Wing 7||+91-79-6632 4869|| |
Ms. Snehal Jethwa
|4||Prof. Amit Karnaemail@example.com||Wing 13||+91-79-6632 4928|| |
Ms. Sujatha Jayprakash
|5||Prof. Ajeet N Mathurfirstname.lastname@example.org||Wing 6||+91-79-6632 4858|| |
Mr. Ankur Sumesra
|6||Prof. M P Ram Mohanemail@example.com||Wing 16||+91-79-6632 4956|| |
Ms. Savithri Amma P
|7||Prof. Akhileshwar Pathakfirstname.lastname@example.org||Wing 15||+91-79-6632 4943|| |
Mr. Harshad Parmar
|8||Prof. Sunil Sharmaemail@example.com||Wing 16||+91-79-6632 4835|| |
Ms. Vinodi Raveendran
|9||Prof. Chitra Singlafirstname.lastname@example.org||Wing 9||+91-79-6632 4882|| |
Ms. Shylaja Deepak
|10||Prof. Anish Sugathanemail@example.com||Wing 13||+91-79-6632 4923|| |
Ms. Riddhika H Thaker
|11||Prof. Mukesh Sudfirstname.lastname@example.org||Wing 16||+91-79-6632 4833|| |
Mr. Shoeb Chobdar
|Secondary Faculty Members|
|1||Prof. Rakesh Basantemail@example.com||Wing 4||+91-79-6632 4838|| |
Mr. George Mathew
|2||Prof. Sunil Maheshwarifirstname.lastname@example.org||Wing 01||+91-79-6632 4807|| |
Ms. Latha Panicker
|3||Prof. Sanjay Vermaemail@example.com||Wing 01||+91-79-6632 4804|| |
Ms. Hetal Shah
Mr. George P Mathew
|01||Ms. Ajaydeep Deorafirstname.lastname@example.org||Wing 12K||+91-79-6632 4920|
|02||Mr. Ankur Parekhemail@example.com||Wing 9A||+91-79-6632 4881|
|03||Ms. Pinal Mehtafirstname.lastname@example.org||Wing 15K||+91-79-6632 4950|
|04||Ms. Apoorva Rajvanshiemail@example.com||Wing 16A||+91-79-6632 4951|
|05||Mr. Harshit Khameshrafirstname.lastname@example.org||Wing 9A||+91-79-6632 4881|